Empowerment Through Play: An Interview with Jambo Bukoba
Jambo Bukoba, (translated as "Hello Bukoba"), is a development organization based in Germany and Tanzania. Set up in 2008, it aims to improve health, education and gender equality for children in Tanzania, using sport as its primary vehicle. Jambo Bukoba
The Surge of the New Sport Fans: A Key For the Future
Digitization is now part of our everyday life. It’s everywhere and it’s impacting every individual in numerous ways. With the rise of new technologies and the supremacy of social networks, no industry and no customer is left outside of the
Like Father like Son: Forming Sports Fans
The heart is beating more than it normally should. It is late in the game and the scoreline is even. The pressure is on. And you are not even on the field. Fans across the world have poured their being into
The Potential of Youth: Germany’s Sustainable Success
Titles, triumphs and tears. The German national team stands for major success and huge emotions, for sporting excellence and excellent integration. And for millions of fans, it stands for unforgettable moments. On 13 July 2014, Germany defeated Argentina 1-0 at Rio
Football vs Football: two opposing models
In 2014, Forbes ranked three European soccer clubs as the world’s most valuable sports teams: Real Madrid, FC Barcelona and Manchester United. Fortunately enough, the US football reclaimed its rightful role in 2015 with the 2nd place of the Dallas
How Business Analytics is Disrupting the Sports Industry
There are two types of analytics within the sports industry. The first one – sports analytics – was created in the 1970’s by Bill James who was first to use statistics in baseball. Michael Lewis then popularized it thanks to
Freerunning Around the World with Ryan Doyle
Ryan Doyle's journey to becoming a World Champion freerunner, award winning filmmaker and actor started in Liverpool, UK. It began with his practice in martial arts that led to his vision to integrate action into media. Whilst studying at university
Pushing Peaks with Julian Carr
Julian Carr did not grow up skiing. He did not grow up in the mountains. He grew up like the rest of us playing team sports and enjoying his childhood. That was until he was introduced to adrenaline. Now he