When Radio Talks Their Language, Farmers Listen
Kenyan Initiative Links Presenters to Local Extension Officers Radio is an excellent medium for agricultural extension. However, some of the...
Paul Castle (paul.castle@syngenta.com) is Head of Communications at the Syngenta Foundation for Sustainable Agriculture. He is based in Basel, Switzerland. Between a decade each in the pharmaceutical industry and agribusiness, Paul freelanced as a journalist and translator. 30 years after graduating from Oxford in the UK, he completed a Certificate in African Studies at Basel University. In his spare time, Paul is a Trustee of the Basel Children's Cancer Foundation and an international rowing commentator; the 2016 Olympics were his fifth.
Kenyan Initiative Links Presenters to Local Extension Officers Radio is an excellent medium for agricultural extension. However, some of the...
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