It’s no secret that Gen Z is invested in sustainability. According to a recent Forbes article, Gen Z shoppers demand sustainability in the fashion that they buy. And when it comes to the people that Gen Z look up to, it’s likely that they want someone they can relate to.
Billie Eilish and climate change
Now, who could that person be? Who has grown up alongside Gen Z? And who shares the same values and ideals regarding Mother Earth, plant based diets and tackling carbon emissions?
Right now, the grammy award winning star is traveling the world on her 2022 World Tour. Concert venues and music festivals are notorious for producing waste, single-use plastics, and air pollution with CO2 emissions. But Eilish has already been one step ahead of that, and her fans are, too.
What has Billie Eilish done for climate change?
Eilish has partnered with REVERB to tackle decreasing green footprints on tour. Together with Eilish, the collaboration builds “eco-villages” on every stop of the tour, which sells reusable bottles as an alternative to single-use plastic, features water refill stations, and connects BIPOC and women-led groups to discuss how climate change can affect underprivileged communities. Even concession stands display plant-based food options.
BILLIE EILISH was a dream of pure artistry and empathy and raw talent. Her performance brilliant, her message important. No plastic water bottles at the concert, a call to go vegan and this video 💚💚💚 (more vids in my IG stories) pic.twitter.com/VDRzNUbTxN
— Katja Herbers (@katjaherbers) June 19, 2022
And the food waste? It all gets composted back into the earth, and excess food is donated to shelters and other organizations that give food to people in need. Eilish’s merchandise is made from upcycled, organic materials, and even the Happier Than Ever vinyl album is bio-wrapped with sugarcane packaging. Eilish’s dedication to the planet doesn’t stop there; all the proceeds from her online store go to the Textile Exchange, a global non-profit that helps the textile industry produce clothes through organic, eco-friendly materials.
Not only does Eilish practice what she preaches on tour, but in her regular life. In 2021, she flaunted Oscar de La Renta at the Met Gala after convincing the designer to cease using fur in their clothes. The following year’s Met Gala, Eilish hit the red carpet in an upcycled Gucci gown.
“We didn’t have to waste a bunch of stuff. It all already existed. I just wanted to be as eco-friendly as possible” Eilish told interviewers, according to Grazia Magazine.
Eilish and sustainable fashion
In June, Eilish also partnered with Maggie Baird, a major supporter of sustainable fashion, to organize Overheated, an event that joined activists, musicians, and fashion influencers to discuss the climate crisis and the steps we need to take. The six-day event premiered “OVERHEATED. A documentary with Billie Eilish on climate change, Tori Tsui, Sofia Jannok, and more.” Created by Eilish and narrated by her brother, Finneas, the documentary took audiences into a deep dive into the effects of climate change and how to approach increasing anxieties surrounding weather crises.
With all ears turned to her voice, Eilish has devoted her platform to a cause centered on an overwhelming love for humanity and nature and has made climate action a celebration of the world itself.
One of the greatest advantages that eco-advocates everywhere have in Billie Eilish is just how popular the star is. With an astronomical fanbase, an Oscar, and a cluster of Grammys and VMAs, Eilish isn’t going away anytime soon. And with her global contributions to the environment, neither is her global message of change.
Editor’s Note: The opinions expressed here by the authors are their own, not those of Impakter.com — In the Featured Photo: Billie Eilish in Oscar de la Renta at the 2021 Met Gala. Featured Photo Credit: Wikimedia Commons.