4 Things Businesses Should Consider for Social Impact
How Authentic Advocacy Helps Businesses Connect with Consumers, Community and Workers. Now more than ever, brand values are a benchmark for success. Impact-focused consumers like millennials and Gen Z are buying from brands that make a statement and do more than
Transforming the Freight Industry Through Shared Truckload
B Corp Flock Freight Aims to Transform Freight Industry. Freight trucks account for 23% of United States transportation. Transportation is the number one source of greenhouse gas emissions in America. We can break down the trucking industry’s environmental impact further. Each market segment emits
A Growing Alternative in a Global Crisis: Stakeholder Capitalism
Benefit Corporation IPO and Approvals Signal a Renewed Focus on Stakeholder Capitalism The COVID-19 pandemic has made for an economic roller coaster, as recent stock market rebounds are tempered by rising virus rates in the U.S. and hesitancy among many consumers
4 Ways We Can Fix America’s Wealth Obsession
COVID-19 Reveals How U.S. Wealth Systems Are Fundamentally Broken. For the past 50 years, the widely accepted goal for a business has been dominated by the theory of shareholder primacy — the concept, famously espoused by Milton Friedman, holding that the
5 Resources Your Business Can Use To Fight Racism
Business Resources to Take Immediate Action and Commit to Ongoing Structural Work to Dismantle White Supremacy. "We recognize that it is not enough to be quietly non-racist, and that we have a responsibility to become vocal, visible anti-racist leaders,” writes B
Dear U.S. Capitalism: It’s Time to Change Our Economy
How Ownership Shifts, New Incentives, and Social Work Could Fuel Systemic Change for Our Economy. Dear U.S. Capitalism, It’s me, Social Work. I see you’ve been working toward creating a fairer economy, which is amazing, because so many social injustices are rooted in
4 Ways to Rebuild Tourism for a More Sustainable Future
Travel Can Only Rebound Stronger If It Rebuilds More Responsibly. B Corp Intrepid Travel Shares 4 Ways to Rebuild the Tourism Industry for a More Sustainable Future. Today, we find ourselves in a place we never could have dreamed — asking
The BCorp Tackling Fast Food with Sustainability
MIXT’s Focus on Sustainable, Healthy Food and Treating its People Well Offers a Roadmap for a Better Food System for Everyone in the Face of Fast Food. The time is ripe for a restaurant industry disruption — actually, one is already
3 Ways to Support Clean Energy While on Lockdown
How We Can Continue to Advocate for Our Climate and a Greener Future In Lockdown Through Clean Energy. As fear about the scope and impact of the coronavirus pandemic intensifies, Americans are waking up to a new reality— one characterized by
Strategies to Adjust Your Life and Business in a Time of Crisis
How Using Transparency, Empathy and Planning Can Create Better Personal and Business Strategies During this Time of Crisis. You’ve probably been thinking to yourself, “So, now what?” Or perhaps you’ve been so busy over the last few weeks you’ve hardly had
How Individuals Can Take Action During the COVID-19 Crisis
How People in the B Corp Community and Others Can Contribute to Those in Need During COVID-19 Crisis. Life has been a whirlwind since we first heard the term COVID-19. Over a few short weeks, the coronavirus pandemic has posed profound
Learn to Listen: Employee Engagement at an Impact Company
Using Surveys to Ensure Employee Engagement and Guide Action. "Companies with a greater purpose must realize that, while purpose certainly is a draw, purpose doesn’t mean businesses can neglect other components of employee engagement, such as how the work itself gets